The identity in neo-tribe
“The neo-tribe is ‘without the rigidity of the forms of organisation with which we are familiar, it refers more to a certain ambience, a state of mind, and is preferable to be expressed through lifestyles that favour appearance and form”
— Michel Maffesoli
The Time of the Tribes: The Decline of Individualism in Mass Society(1996)
“Neo-tribes are intentional ‘communities of feeling’ ”
— Kevin Hetherington
Expressions of Identity: Space, Performance, Politics (1998)
According to Maffesoli, neo-tribes is the groups of people come together in a shared interest. Identities are shaped and constructed through the chosen focus of neo-tribes and their emotional ties but do not arise from the member’s position in the social structure.
In another side, Hetherington sees identity as primarily an issue of wanting to belong. The basis for election is emotional and empathetic, the identification with like- minded others. It is an intentional community. Neo-tribe exhibits their collective identities through distinctive symbolisms and conspicuous styles.
Individuals within groups express similar identities to identify with the others in a group, and as a group to express a difference to other groups in order to differentiate themselves. And the individuals construct their identities from the wealth of their particular experience, knowledge and creativity, from the past, present and expected future.